1. Location: The King of Real Estate
In real estate, the saying goes: “Location is everything.” This is especially true in Nigeria. A land in a developing area like Owerri, Awka, Asaba etc may appreciate faster than a cheaper plot in a remote village with no infrastructure or development prospects.
Benefits of prioritizing location:
• High appreciation potential
• Better resale value
• Access to amenities (roads, electricity, schools, markets)
• Attracts investors and developers
• Ideal for residential or commercial purposes
However: lands in some areas are often expensive and may require a larger upfront investment.
2. Price: The Gateway for Entry-Level Investors
Focusing on price makes sense for first-time investors or those working with a tight budget. Nigeria has many low-cost land options in rural or emerging areas. These may not have top-tier infrastructure today, but with the right foresight, they can become goldmines in the future.
Benefits of prioritizing price:
• Affordable entry into real estate
• Opportunity to buy in bulk (land banking)
• Lower financial risk
• Possibility to hold long-term and sell after development catches up
However: low prices often mean slower appreciation, limited access to amenities, and higher development risk.
3. The Smart Investor's Approach: Balance Both
The key is to balance location and price based on your investment goal:
• For short-term gain or development: focus more on location.
• For long-term investment or land banking: prioritize price, but choose areas with growth potential (e.g., near expressways, new developments, industrial zones).
My name is Kaka Prince,
A real estate consultant.
I help you build generational wealth through real estate by securing genuine land that fits your budget.

WhatsApp: https://wa.me/2348160952082
Website: www.smartprince.site
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